EBOOK
FACE READING PROFILING
Face Reading is the oldest behavior tool of all. There are more than 250 facial features in the face that you can read, and the good news is that it is the only behavior that you can read from a picture.
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MICRO EXPRESSIONS
Do you think that micro-expressions can be learned or are they innate? Well, Psychology Professor David Matsumoto from San Francisco State University did a study on January 7 th, 2009 - Journal of Personality and Social Psychology. He studies how blind and sighted people show their expressions and discovers that a blind person can have a more profound expression than the sighted.
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BODY LANGUAGE
Did you know that among all human behaviors, there's one that people instinctively seek out the most? Yes, you guessed it right—body language. But what makes it so captivating?
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ELICITATION
Language is how people show us what they think through words and writing. It holds the secret meanings and purposes that people have, which can be unveiled by carefully examining the language used.
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5 MYTHS ABOUT BEHAVIOR ARE KILLING YOUR BUSINESS
Professor Mehrabian combined the statistical results of the two studies and came up with the now famous—and famously misused—rule that communication is only 7% verbal and 93% non-verbal. The non-verbal component was made up of body language (55% and tone of voice 38%). Actually, it is incorrect to call this a "rule," being the result of only two studies. Scientists usually insist on many more corroborating studies before calling anything a rule.
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